How does the B.Sc in Digital Marketing differ from a short-term digital marketing course?

A B.Sc in Digital Marketing provides in-depth academic learning, strategic thinking, internships, research-based projects, and long-term career growth. Unlike short-term courses, it prepares students for managerial roles, postgraduate education, and global career opportunities.

BSc Bachelor of Science in Digital Marketing

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B.Sc in Digital Marketing Program Details

Batch

2026

Duration

3 Years Degree

Eligibility Criteria

10+2/UG

Course Mode

5 Days a week

B.Sc in Digital Marketing Course Overview

The B.Sc in Digital Marketing program focuses on learning the nitty-gritty of marketing, including website development, content development, social media handling, SEO, and Google Adwords. The program introduces the framework of digital marketing, enabling the students to understand how digital platforms, audiences, and data are integrated to develop effective marketing strategies. Throughout the program, students learn the use of appropriate data analytical tools, execute live social media campaigns, and gain insights into branding, while closely focusing on building expertise in content creation, social media, and data-driven campaigns. Beyond theoretical understanding, the curriculum is designed to offer hands-on projects, industry exposure, and opportunities to handle and manage live campaigns, thus preparing for specialised digital marketing roles.

Why Choose AAFT for B.Sc in Digital Marketing Course?

Step into an innovative learning ecosystem designed for future digital marketing leaders and brand strategists. Gain hands-on training in SEO, social media, content creation, email marketing, PPC, and analytics. Learn campaign planning, audience targeting, brand building, and performance optimization while developing strong creative, strategic, and analytical skills. Every project and practical module prepares you to become a confident, industry-ready digital marketing professional in the fast-paced world of online business and brand management.

Key Highlights

Industry exposure through visits, internships, virtual tours, live projects
End-to-end digital branding understanding from concept to consumer
Industry-aligned quality assurance via internal and external evaluations
Expert-led sessions enabling real-world industry knowledge exchange
Practical training in campaign design and concert management
Clear insights to demystify the digital marketing industry
Explore emerging technologies and trends with industry application

Additional Features

Industry-centric curriculum
State-of-the-art equipped studios and labs
30+ industry speaker interactions

AI-led Marketing Tools Live Campaigns IBM Certification Career-Ready

The IBM SkillBuild Advantage (Digital Marketing)

With IBM SkillBuild integrated into AAFT Digital Marketing, you don’t just “learn tools”—you build campaign-led portfolios, master analytics & automation, and graduate with stronger resume + LinkedIn + interview readiness backed by IBM certification.

What you get

✓Industry-driven learning: Digital Marketing + AI-led tools, analytics & automation
✓Live projects, campaign-based assignments & portfolio development
✓Professional skills training: communication, presentation & critical thinking
✓Resume, LinkedIn & interview readiness backed by IBM certification
✓Access to Opportunities (A2O) placement support framework

How it works (4-step model)

Co-delivered marketing + AI pathways

Live campaigns + portfolio-first assignments

IBM certification & digital badges

Career readiness (CV/LinkedIn/interviews) + A2O

AAFT vs Others (why this is an edge)

Typical Institute	AAFT + IBM SkillBuild
Tool demos & theory notes	Campaign-based assignments + portfolio development
“Digital marketing certificate”	IBM-backed certification + digital badges
Limited analytics depth	Analytics + automation + AI-led marketing tools
Soft skills ignored	Communication, presentation & critical thinking built-in
Generic placement support	Structured readiness + A2O opportunity access

Admissions Open 2026 - Apply Today

Who is this B.Sc in Digital Marketing Course for?

The program is ideal for individuals passionate about driving business growth through digital channels. It suits those who enjoy creative, data-driven, and fast-paced work. With a strong focus on practical learning, the program builds skills in social media marketing, SEO, content strategy, email campaigns, analytics, and paid advertising, preparing students for careers in digital marketing, brand management, e-commerce, and online campaign management while developing industry-ready expertise.

Our Alumni Work at

Dedicated Career Resource Cell to help find your dream company with our partner recruiters across the globe.

Digital Marketing Program Outcomes

Foundational Concepts

The program focuses on Digital Marketing principles with a solid understanding of core marketing principles, user behavior, and campaign strategy fundamentals.

Mastering Diverse Media

Conquer organic reach, social engagement, ad campaigns, and email automation to master digital marketing across every channel.

Honing Practical Skills

Master website design, graphics, video, and copywriting to captivate your audience across every digital touchpoint.

Specialization and Career Focus

Deep dive into specific areas of interest like search engine marketing, social media marketing, content marketing, or e-commerce marketing, tailoring a student’s skills to their respective career goals.

Entrepreneurial Mindset

Develop an entrepreneurial spirit, understanding the potential for launching a student’s own digital marketing ventures or consulting businesses

Global Marketing Strategies

Learn how to tailor digital marketing strategies for international audiences and navigate cultural nuances in the online space.

Emerging Technologies and Trends

Stay ahead of the curve by exploring cutting-edge technologies like AI and voice search, adapting your skills to the evolving digital landscape.

Unlock Your B.Sc in Digital Marketing Career

Potential Career Opportunities after B.Sc in Digital Marketing Course

Content Creator

SEM Specialist

PPC Specialist

Programming Specialist

Media Buyer

Web Analyst

SEO Consultant

Digital Brand Strategist

SEO Specialist

Social Media Content Manager

Email Marketing Specialist

Social Media Strategist

Web Analyst

SEO Consultant

Digital Marketing Manager

Social Media Marketing

Marketing Automation Specialist

E-commerce Marketing Specialist

Digital Marketing Course Curriculum Breakdown

Semester 1 - Fundamentals of Digital Marketing

Subject 1: Marketing Management

Strategically plan, implement, and manage campaigns across digital channels, leveraging consumer insights and analytics to drive conversions and growth.

Subject 2: Fundamentals of Digital Marketing

Master SEO, SEM, email marketing, affiliate and content marketing, and social media optimization and marketing across platforms to build brand awareness and drive results.

Subject 3: Search Engine Optimization & Implementation

Learn search engine functionality, algorithm evolution, and practical SEO implementation, including keyword research, on-page, off-page, technical SEO, content planning, meta tags, and link building.

Subject 4: Introduction to Web Technology

Learn web technologies including website design and development, basic HTML coding, Visual Studio Code, live server usage, color theory, Photoshop basics for digital marketing and social media integration.

Subject 5: Website Planning & Development

Learn to design, develop, and manage dynamic websites, mastering front-end and back-end concepts, HTML, CMS tools, on-page SEO, multimedia integration, and advanced web management techniques.

Subject 6: Content Creation

Create and distribute engaging content across social media, blogs, websites, and video platforms, mastering storytelling, copywriting, design, analytics, and content optimization for marketing and brand building.

Semester 2 - Social Media Marketing Principles

Subject 1: Social Media Optimization

Master campaigns across digital platforms, leveraging analytics, ad strategies, influencer collaborations, and trend-driven engagement to maximize ROI and audience impact.

Subject 2: Design Technology

Learn graphic design and image manipulation using Adobe Photoshop and CorelDraw, covering color theory, typography, composition, vector graphics, UI design, and advanced layout techniques.

Subject 3: Facebook and Instagram Marketing

Learn using Ads Manager for campaign setup, content optimization, live streaming, influencer marketing, analytics, and hands-on ad campaign creation.

Subject 4: YouTube and Video Marketing

Master Ads Manager, campaign setup, targeting, budgeting, video optimization, playlists, monetization, analytics, reporting, and hands-on ad campaign creation.

Subject 5: LinkedIn and Twitter Marketing

Master LinkedIn and Twitter ad campaigns, building a social media portfolio, and mastering strategies, analytics, and platform-specific features like Pages, Groups, Lists, and Spaces.

Subject 6: Professional & Business Communication

Learn workplace communication, business correspondence, email and telephone etiquette, resume writing, interviews, and self-presentation.

Semester 3 - Online Reputation Management & Content Marketing

Subject 1: Content Marketing

Learn content marketing, including strategy development, audience personas, copywriting, inbound marketing, automation tools, influencer collaboration, metrics tracking, and practical campaign implementation.

Subject 2: Online Reputation Management

Master online reputation management, including corporate reputation, risk identification, crisis handling, review management, brand protection, digital PR, sentiment analysis, and social media monitoring tools.

Subject 3: Search Engine Marketing

Acquire skills to run Google, Yahoo, and Bing ads, campaign setup, targeting, budgeting, ad optimization, mobile bidding, and build a SEM portfolio.

Subject 4: Online Brand Management

Learn online brand management, including brand strategy, equity, identity, communication, loyalty, awareness, recall, recognition, brand extensions, and managing brands in the digital landscape.

Subject 5: Mobile and App Marketing

Learn the intricacies of target audience research, campaign management, App Store Optimization, mobile ads, analytics, social media integration, app types, and proximity marketing strategies.

CARE Online Program

Provides resources and training modules to build professional skills, self-awareness, and job-readiness through assessments, group discussions, and case studies.

Semester 4 - Online Fraud Management and Safeguarding

Subject 1: Online Fraud Management

Covers online fraud management, including types of fraud, investigation models, safeguarding strategies for websites and apps, fraud detection tools, and relevant legal frameworks.

Subject 2: Programmatic Ads

Master programmatic advertising, including automated ad buying, real-time bidding, ad exchanges, DSPs and SSPs, Google programmatic ecosystem, auctions, deals, and campaign optimization strategies.

Subject 3: Lead Generation

Master lead generation in digital marketing, including SEO, social media, email, content marketing, landing pages, CRM, sales funnels, analytics, and strategies to attract, nurture, and convert customers.

Subject 4: E-Commerce Marketing

Learn eCommerce marketing, including platform setup, sales channels, SEO, website and product optimization, content creation, email marketing, conversion rate improvement, and Amazon marketing strategies.

Subject 5: Web Analytics and Tools

Learn web analytics and tools, including Google Analytics, social media insights, KPI tracking, audience segmentation, goal setting, conversion tracking, user behavior analysis, and data-driven digital optimization.

EDGE / Professional Practice

Introduces real-world industry practices, teamwork, deadlines, and project execution to bridge academic learning with professional workflows.

Summer Internship

Provides 6–8 weeks of hands-on industry experience after Semester IV, enabling students to apply skills, explore career interests, and build professional exposure.

Semester 5 - Online & PR Communication

Subject 1: Online PR and Communication

Gain the skills to manage digital media relations, craft press releases, brand messaging, strategic communication, content optimization, and maintain a positive online brand image.

Subject 2: Online Media Buying & Planning

Learn online media buying and planning, including media strategy, budget optimization, audience targeting, ad space purchasing, pixels, remarketing, conversions, and campaign performance measurement.

Subject 3: Influencer Marketing

Learn to identify the right influencers, collaboration strategies, personal branding integration, KPIs, engagement metrics, ROI analysis, and data-driven campaign design.

Subject 4: Email Marketing

Learn email marketing strategies, including account setup, list management, automation, broadcast emails, landing pages, campaign optimization, KPIs, A/B testing, and maximizing ROI.

Subject 5: Affiliate Marketing

Learn affiliate marketing, including the roles of affiliates and merchants, network setup, product selection, content creation, SEO, social media strategies, conversions, influencer marketing, and campaign optimization.

Subject 6: Portfolio Production

Master professional digital marketing portfolio, showcasing projects, storytelling, visual presentation, effective communication, and strategic demonstration of skills for industry readiness.

EDGE / Professional Practice

Introduces real-world industry practices, teamwork, deadlines, and project execution to bridge academic learning with professional workflows.

Semester 6 - Portfolio Development

Subject 7: Digital Entrepreneurship

Covers idea development, business planning, SWOT analysis, team setup, budgeting, marketing strategies, online venture management, and funding with investors and venture capital.

Major Project Report

Hands-on industry training developing workplace competencies, professional conduct, practical digital marketing skills, and reflective learning through real-world projects.

Industry Project Report

Capstone project applying digital marketing theories to industry challenges, strengthening research, strategic thinking, problem-solving, and professional communication skills.

Book Free Career Counselling

Tools You Will Master in B.Sc in Digital Marketing Program at AAFT

1. SEO, Technical SEO & Advanced SEM Intelligence

Tools used to research keywords, analyse search behaviour, optimise content, audit website performance, and run advanced competitor-led paid search strategies across search engines. Includes: Claude AI, SEMrush (Advanced SEM & Competitor Analysis), LSIgraph, AnswerThePublic, Keyword Planner, Google Search Console, Google Trends, Google Alerts, MozBar, Screaming Frog, PageSpeed Insights, RankMath SEO

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Industry applications:

Website, blog, and technical SEO optimisation for organic growth

Keyword research and content planning for search visibility

Competitor keyword, ad, and SERP benchmarking insights

Page speed, crawlability, and Core Web Vitals optimisation

Advanced SEM, paid campaign scaling, and performance analysis

2. Website Development & Content Management Systems

Tools used to build, customise, and manage marketing-ready websites and landing pages. Includes: WordPress, Elementor, HTML / CSS

Industry applications:

Website and landing page development

Blog and content platform management

SEO-friendly website structuring

Lead generation and form-based funnels

Website optimisation for UX and conversions

3. Creative Design & Visual Content Creation

Tools used to design creatives, brand assets, social media visuals, and advertising collaterals. Includes: Canva Pro, CorelDRAW Graphics Suite, Adobe Photoshop Creative Cloud

Industry applications:

Social media creative design

Ad banners and campaign visuals

Branding and digital marketing collaterals

Content marketing visuals

Influencer and creator content production

4. Social Media Management & Analytics

Platforms used to publish content, manage social media channels, and analyse audience growth and engagement. Includes: Meta Business Suite, Social Blade, YouTube Studio, YouTube Analytics

Industry applications:

Social media content publishing and scheduling

Audience growth and engagement tracking

YouTube channel optimisation and analytics

Performance reporting for social campaigns

Influencer and creator performance analysis

5. Performance Marketing & Paid Advertising Platforms

Tools used to plan, run, and optimise paid advertising campaigns across search, display, and social platforms Includes: Google Ads, YouTube Ads, Bing Ads, X (Twitter) Ads, LinkedIn Campaign Manager

Industry applications:

Lead generation and conversion campaigns

Brand awareness and reach advertising

Retargeting and audience-based marketing

Campaign budget optimisation

Paid media performance analysis

6. E-Commerce Platforms & Digital Sales Enablement

Platforms used to build, manage, and market online stores and digital products. Includes: WooCommerce, Shopify.

Industry applications:

Online store creation and management

Product marketing and sales campaigns

Conversion rate optimisation

Payment and checkout funnel management

D2C and e-commerce growth marketing

7. Ad Serving, Tracking & Marketing Analytics

Tools used to track user behaviour, ad delivery, and campaign performance through data-driven insights. Includes: Revive Ad Server (Pre-hosted), Google Analytics

Industry applications:

Campaign performance and ROI tracking

User journey and funnel analysis

Ad inventory and delivery management

Marketing data reporting and insights

Optimisation of digital marketing strategies

8. Marketing Automation, CRM & Conversational Marketing

Tools used to automate marketing workflows, manage leads, and personalise customer communication. Includes: Brevo (with CRM), HubSpot Marketing Hub, GupShup

Industry applications:

Lead nurturing and email automation

CRM-based marketing campaigns

Customer lifecycle and retention marketing

WhatsApp and chatbot-driven campaigns

Personalised communication at scale

9. Influencer, Affiliate & Monetisation Platforms

Platforms used to collaborate with creators, manage affiliate programs, and monetise digital content. Includes: Upfluence, Google AdSense, Amazon Associates, Rakuten, EarnKaro, CJ Affiliate

Industry applications:

Influencer marketing campaigns

Affiliate program management

Content and website monetisation

Performance-based marketing partnerships

Creator economy revenue models

10. Mobile App Development & Growth Tools

Tools used to build mobile apps and support mobile-first marketing and monetisation strategies. Includes: Mobiroller

Industry applications:

Mobile app-based business marketing

App promotion and user acquisition

In-app monetisation strategies

Mobile-first customer engagement

Startup and on-demand app growth

Ajeet Singh

Social Sculpt

Ashish Singh

Kikai Technologies

Mehak

Forever Kidz

Radhika Verma

Greystone

Rahila Khan

Loveself Beauty

Shreya Bajpai

Z Service Desk

Shub Kumar

P2C Communication

Ajeet Singh

Social Sculpt

Ashish Singh

Kikai Technologies

Mehak

Forever Kidz

Radhika Verma

Greystone

Rahila Khan

Loveself Beauty

Shreya Bajpai

Z Service Desk

Shub Kumar

P2C Communication

Industry Dean

Miss Malini

Malini Agarwal, widely known as MissMalini, is a trailblazer in India's digital and media landscape. Renowned as a radio jockey, digital influencer, TV host, entrepreneur, and best-selling author, she is one of the most influential figures in Indian entertainment, with over 20 years of transformative impact. Recognized globally, Malini has been honored with numerous prestigious awards, including Fortune’s 40 Under 40, Forbes Trailblazer, Rolling Stone's Power List, and ranked as the #1 Most Influential Women in Indian Media, Marketing, and Advertising by IMPACT Magazine. Her latest book, "Under The Influence: How to Survive and Thrive Online," released in March 2024, draws from her vast experience, offering a roadmap for fostering a healthier, happier, and more positive internet culture.

Industry Dean

Miss Malini

What this means for you

Access to 50+ hours of in-person learning
10 Masterclasses to expand your creative horizon

Exclusive internship and placement opportunities
Portfolio review from Miss Malini and team

Veteran Teaching Faculty

AAFT boasts of a highly qualified and experienced team of professors who hold impeccable industrial acumen after having led successful careers in their respective fields.

Sanjay Sinha

Associate Dean

A distinguished professional in India’s digital marketing ecosystem, Sanjay blends corporate insight with academic leadership .... and social impact. With over 28 years of experience in strategic media, digital transformation, and marketing innovation, he is a nationally recognized digital educator. He has trained more than 3,500 professionals, students, entrepreneurs, and women in advanced, industry-aligned digital marketing practices.

Divyansh Verma

Head of Department

Divyansh is an educator with expertise in mathematics, computer science, and digital marketing. With 6+ years of industry .... experience and 3+ years of teaching experience, he specializes in social media marketing, content marketing, web design and technology, SEO, and email marketing. He has worked with prestigious organizations and is pursuing a PhD to further his research and expertise.

Kapil Sharma

Assistant Professor

Kapil is a passionate digital marketer and teacher with over 25 years of combined industry and academic experience. Holding a .... master’s in computer science and a diploma in e-commerce & web technologies, he specializes in Google Ads, analytics, SEO, and social media marketing. He has contributed to international campaigns and co-authored the book Principles of AI in Digital Marketing.

Mahima Singh Chauhan

Assistant Professor

Mahima is a digital marketing professional with strong academic and practical experience across multiple domains. She holds a .... bachelor’s degree in business administration and a postgraduate degree in marketing and finance (international business). With 5 years of experience as a freelancer, digital marketing manager, and educator, she specializes in AdSense, blogging, SEM, SEO, and luxury brand management."

Harish Shandilya

Assistant Professor

Harish is an experienced digital marketer, professional trainer, and author with 5 years of industry experience. He specializes .... in website development, Google Ads, SEO, and social media marketing. He has worked with top brands like Federal Bank, Pizza Hut, and Shiprocket and is the author of Principles of AI in Digital Marketing—Understanding the Future through AI-Based Cases.

Sanjay Sinha

Associate Dean

Divyansh Verma

Head of Department

Kapil Sharma

Assistant Professor

Mahima Singh Chauhan

Assistant Professor

Harish Shandilya

Assistant Professor

Latest Applications

High-End Computer System

Digital Class-Rooms

Admission Eligibility & Fee Structure

Fee Structure for B.Sc in Digital Marketing
Actual fees for per Semester*	INR-100,000/-
Your 1st Installment Fees Includes the Following*
One Time Admission Fee	Rs. 30,000/-
One Time University Enrolment Fee	Rs. 2,200/-

Candidate must have a 10+2 from a recognized university/institution

Candidate must have a minimum of 50% marks in 10+2 (45% for reserved categories)

Candidate need to clear the AAFT Global Entrance Test (GET)

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How to Apply for B.Sc in Digital Marketing?

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Submit the course fee to reserve your seat.

Enrollment

Finalize your enrollment to begin your creative journey.

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Registration

Fill out the form mentioned above.

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Personal Interaction

Our experts will help find the perfect program for you.

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Application

Submit the application form to initiate your enrollment.

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Reservation

Submit the course fee to reserve your seat.

Enrollment

Finalize your enrollment to begin your creative journey.

B.Sc in Digital Marketing FAQs

Is the B.Sc in Digital Marketing available as a digital marketing course after 12th?

Yes, the B.Sc in Digital Marketing is created as a digital marketing course post 12 th and therefore is perfect for students seeking to join the digital economy at an earlier age. Students of Arts, Commerce, and Science streams can join the program and both creative and analytical skills are developed. This undergraduate degree offers long-term career value, academic depth, and industry exposure compared to short-term certifications, based on the AAFT School of Digital Marketing and others, such as the Diploma in Digital Marketing.

Why is AAFT the preferred digital marketing institute in Delhi for a degree?

The AAFT is one of the top digital marketing institutions in Delhi since they possess an industry-based curriculum and a practical training model.Key reasons include:

School of Digital Marketing.
Seasoned faculty in the industry.
Live campaign-based learning.
Combination with M.Sc in Digital Marketing and diploma programmes.
Effective placement and internship.

What subjects are covered in the B.Sc in Digital Marketing syllabus?

The digital marketing B.Sc syllabus is designed in a manner that would cover the fundamentals of marketing and the more sophisticated digital instruments. Major subjects include:

Search Engine Optimization (SEO)
Social Media Marketing
AdSense and Paid Ads.
Content and Email Marketing
Web Analysis and Data Intelligence.
Affiliate Marketing and E-commerce.

This is what makes the program stand out of short-term offers and makes it one of the best digital marketing courses in Delhi.

How does the B.Sc in Digital Marketing differ from a short-term course?

A B.Sc in Digital Marketing provides a deeper academic, strategic-thinking, and long-term career development as opposed to the short-term courses that only provide tools. The degree encompasses research-based studies, on-the-job projects, internship and professional examinations. Branding, consumer psychology, and analytics also get exposure to the students. The B.Sc degree provides opportunities for a managerial position, further education such as an M.Sc in Digital Marketing, and an international career as compared to a digital marketing course in Delhi, taking a few months.

Is AAFT the best digital marketing training institute for undergraduate students?

AAFT has been universally known to be one of the finest digital marketing training schools among undergraduates due to its blending of degree learning and practical training in the industry. Students benefit from:

Campaign execution in real-time.
Mentoring by practising professionals.
Availability of superior marketing tools.
Career advice and placements.
Direct entry into M.Sc in Digital Marketing.

Does the digital marketing course in Delhi include live agency projects?

Yes, the AAFT digital marketing course in Delhi will have live agency-like projects to allow actual exposure to the real world.

Students work on:

Planning social media campaigns.
Paid advertising budgets
SEO audits and reports
Brand content calendars.
Analytics-driven optimization

These projects re-create agency settings that enable students to build confidence and practical skills that most digital marketing training institutes do not provide.

What are the benefits of doing a B.Sc in Digital Marketing from AAFT?

Studying B.Sc in Digital Marketing at AAFT has several benefits in the long-term perspective. Key benefits include:

Industry-recognized degree
Learning by doing rather than by theory.
Placement and internal support.
Online exposure to the BSc in Digital Marketing tools.
Easy route to M.Sc in Digital Marketing.

The holistic approach has positioned AAFT as one of the most reliable brands in digital marketing schools in Delhi.

Can I find the best digital marketing course in Delhi with placement at AAFT?

Yes, AAFT enjoys a good reputation for having one of the best digital marketing programs in Delhi with placement. The institute boasts of good industry associations, agency partnerships, and a working placement cell. Students have career mentoring, portfolio development services, and interview preparation. The placement opportunities include such roles as SEO executive, social media manager, performance marketer, and content strategist, so AAFT is a trustworthy digital marketing institute in Delhi among career-oriented students.

What is the fee structure for the B.Sc in Digital Marketing?

The approximate total tuition cost of the 3-year Bachelor of Science (B.Sc) in Digital Marketing course at AAFT Noida is ₹4.82 Lakh to ₹4.83 Lakh. It is a 3-year, full-time program, and the overall cost of B.Sc programs at the institute is between ₹4.31 L and ₹8.12 L based on specialization.

Does the digital marketing institute provide Google certifications?

Yes, AAFT helps the students to acquire internationally recognized Google credentials throughout the course.

Certifications include:

Google Ads Search & Display
Google Analytics
Digital Marketing Basics.

These credentials are added to B.Sc in Digital Marketing degree and enhance employability.

Is the digital marketing course after 12th open to Arts and Science students?

Absolutely. Digital marketing course following 12th at AAFT is accessible to students of Arts, Commerce and Science disciplines. There is no technical or marketing experience that is expected. The syllabus begins with general knowledge and then proceeds to the specialized tools and strategies. This is an inclusive design that renders the B.Sc in Digital Marketing to be accessible to all types of learners who are interested in careers in the digital economy.

Why is AAFT ranked as a top digital marketing training institute?

AAFT has been rated as one of the leading training institutes in digital marketing because of the rigor of the academic studies, practical exposure, and relevance to the industry. What sets it apart:

Online education in the field of marketing (degree-based).
Live agency and live brand projects.
Industry-experienced faculty.
Strong placement ecosystem
Postgraduate courses such as M.Sc in Digital Marketing.

All these leave AAFT in a better position to compete with other digital marketing institutes in Delhi.

Does the B.Sc in Digital Marketing cover influencer marketing?

Yes, influencer marketing forms a significant subject in the B.Sc in Digital Marketing program. Students get to know how to reach influencers, how to budget a campaign, brand partnerships, and how to measure performance. The new trends, such as creator economies and social commerce, are also addressed in the program.

How do I apply for the digital marketing course in Delhi at AAFT?

The process of applying to the digital marketing course in AAFT, Delhi is a simple one. Applicants have two options of applying online by visiting the official AAFT webpage or see the campus to be counseled. The admissions are done on the basis of eligibility, academic background and personal interaction. During the counseling, the students should also be able to pursue similar courses such as the Diploma in Digital Marketing, or they can proceed to M.Sc in Digital Marketing in the future.

Does the Digital Marketing Institute in Delhi offer hostel facilities?

Yes, AAFT, being a top digital marketing institute in Delhi, provides hostels to the outstation students. The hostels are safe, comfortable and friendly to the students and are equipped with the necessary amenities. The students living on campus can participate in the academic life, live projects and collaborative learning. This living allowance is on top of the value of studying B.Sc in Digital Marketing at AAFT.

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Undergraduate Program

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Short Term Program

B.Sc in Digital Marketing

Key Highlights

Additional Features

Registration

Personal Interaction

Application

Reservation

Enrollment

B.Sc in Digital Marketing

B.Sc in Digital Marketing Program Details

B.Sc in Digital Marketing Course Overview

Why Choose AAFT for B.Sc in Digital Marketing Course?

Key Highlights

Additional Features

The IBM SkillBuild Advantage (Digital Marketing)

What you get

How it works (4-step model)

AAFT vs Others (why this is an edge)

Who is this B.Sc in Digital Marketing Course for?

Our Alumni Work at

Digital Marketing Program Outcomes

Potential Career Opportunities after B.Sc in Digital Marketing Course

Digital Marketing Course Curriculum Breakdown

Tools You Will Master in B.Sc in Digital Marketing Program at AAFT

Placements Opportunities

What this means for you

Veteran Teaching Faculty

AAFT Campus and Infrastructure

Admission Eligibility & Fee Structure

How to Apply for B.Sc in Digital Marketing?

Registration

Personal Interaction

Application

Reservation

Enrollment

B.Sc in Digital Marketing FAQs

Related Courses

Digital Marketing Related Blogs