Dr. Samiksha Jain is a dynamic professional with a diverse background in academia and the digital media industry. Dr. Samiksha Jain combines her expertise as the Head of Department at School of Digital Marketing, Asian School of Media Studies along with her role as a Digital Content Creator catering to the Lifestyle genre to offer a unique perspective in the digital landscape. Before working for AAFT, she was associated with Amity University, Uttar Pradesh as Assistant Professor and had her previous academic roles at JIMS and Delhi School of Communication. She has an impressive background in digital and traditional public relations, having worked as a Public Relations Manager for Pullman Gurgaon, Chaayos, Kairali to name a few.